On the evening of Friday, February 11, 2011 Byron Lars Beauty Mark once again reinvent the perception of classic Americana by presenting the fall 2011 fashion collection in a luxe Stanley H. Kaplan penthouse turned lush forest overlooking Lincoln Center. The celebration of “Native Americana”, set in a surreal recreation of the great outdoors (indoors) as featured in a collection's photo-essay. A slide show projection of these images was prominently featured on one wall of the space. One image captured the wilds of the 120th floor of an office building where Buffalo run free on its' expansive square footage against a backdrop of big sky framed in pane glass.
Guests were transported to a forest in the sky brimming with trees and all manner of greenery. While standing on brown leaves, 20 models showcased feminine and chic outerwear like silver glazed cocoon coats, tweed jackets and even belted trenches.
Refined and feminine, the daytime separates ranged from peplum sheaths to mock turtlenecks and brocade mix panel skirts. Lace was used creatively as a print livening up the front of flared dresses and trench coats the entire collection was graceful presented all at once. Dramatic makeup and accessories juxtaposed the wearable ready-to-wear pieces. Headpieces with brightly hued feathers and elaborate beaded necklaces added personality to each look.
The makeup look, created by L’Oreal, resembled traditional tribal paint with a white line across the face and colorful lips. Hair by Mizani USA was soft in loose undos and braided ponytails.
At the southern end of this wood land oasis facing a wall of glass was a flood of natural light, offering sanctuary from the darkness of the tents below as well as a beautiful setting for (show weary) guests to have a relaxed and interactive experience with the clothes and each other while milling about and viewing it at there own pace. Photo: Anika Noni Rose & Byron Lars
The event took place over a span of three hours, so guests could come and go as they please within that window of time and enjoyed the bar that served mineral water and featured Moet & Chandon Champagne. The event was produced by MEGA Management Inc.
Inspired musical hybrids of native ceremonial chants and electronica rhythms charged the room with melodic verve, only to be heightened by the primal beats of a live Native Drummer. To review the entire fall 2011 collection got to www.ByronLarsBeautyMark.com and follow us on Facebook at Byron Lars Beauty Mark.
